Posts by

Crystal Gilliam

Crystal is on the content marketing team. When she’s not writing, you’ll find her practicing her yoga moves, pretending to run long distances, or traveling to new places, looking lost.
Posts by

Crystal Gilliam

26 Apr, "17

How to optimise inventory turnover: 9 tips

In this guest post Heather Smith covers the importance of efficient inventory turnover to your business operations.  She discusses why inventory turnover is such an essential part of operations, and nine strategies for optimisation.

TAGGED WITH: Supply chain management, Inventory Management CONTINUE READING TAGGED WITH: Supply chain management, Inventory Management

5 Apr, "17

Webinar: how to tell a brand story your customers will love

“And then, with one last bit of effort, he whispered the recipe for chocolate chip cookies that had been passed down by word-of-mouth, from generation to generation for decades in our family. They were his last words. I’ve been making and selling cookies ever since.” Now, that’s a compelling brand story.

TAGGED WITH: B2B eCommerce, Webinar CONTINUE READING TAGGED WITH: B2B eCommerce, Webinar

28 Mar, "17

Webinar: using growth hacks to grow your eCommerce business

Growth hacking. It’s a buzz term in the eCommerce, small business world right now, but what does it actually mean? Growth hacks are simple techniques that small business owners can apply to get big changes in their levels of growth. Hacks are usually easy to implement and fairly quick to produce results.

TAGGED WITH: eCommerce, Webinar CONTINUE READING TAGGED WITH: eCommerce, Webinar

23 Jan, "17

Measuring sales team performance: KPIs and metrics to track

As a wholesaler or distributor, your sales team is the link between your products and the customer. Their performance is extremely important to track, but what are the KPIs and the exact metrics you should be using to measure it?

TAGGED WITH: Wholesale, Sales Team Performance CONTINUE READING TAGGED WITH: Wholesale, Sales Team Performance

17 Jan, "17

The best tips and free tools to improve your eCommerce store

You’ve got an eCommerce store and are always looking for ways to make it better...which doesn't have to mean spending most of your budget on website tools or other investments. Here is a list of tips to improve your eCommerce store and even better, a list of free or low-cost tools to help you along the way.

TAGGED WITH: B2B eCommerce, eCommerce CONTINUE READING TAGGED WITH: B2B eCommerce, eCommerce

13 Jan, "17

Google Analytics: using Google Goals to improve your eCommerce site

As an eCommerce store owner, have you spent a lot of time wondering if customers are looking at all your product pages. Or if you should launch that 24 hour flash sale at 10am or 10pm to catch more of your customers online. Google Analytics and Goals collect the data you need to answer questions like this and analyze your sales process.

TAGGED WITH: Business Growth, eCommerce CONTINUE READING TAGGED WITH: Business Growth, eCommerce

11 Jan, "17

Powerful tools for eCommerce customer retention

You spend a lot of time acquiring new customers. Once you've got them, what about making sure they stick around? Today, we have a guest blog post from Alexa Lemzy of TextMagic, letting us know her list of top tools for eCommerce customer retention. 

TAGGED WITH: eCommerce CONTINUE READING TAGGED WITH: eCommerce

9 Jan, "17

Top 15 SEO tips for B2B eCommerce sites that you can't ignore

Jesse Hanley is one of the founders of SEO consultants RankingPress.com. He's laser-focused on providing solutions for eCommerce websites, making them easier to use and quicker to find. He's here with a guest post on 15 SEO tips you can start doing immediately to improve traffic and visibility to your B2B eCommerce site.

TAGGED WITH: B2B eCommerce, Guest Posts, Marketing CONTINUE READING TAGGED WITH: B2B eCommerce, Guest Posts, Marketing

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