14 Sep, "17

3 key strategies to optimize your eCommerce store for mobile

In line with our ‘Mastering eCommerce’ series commitment to enable merchants to scale and grow their eCommerce businesses, we share 3 key strategies to optimize your eCommerce store for mobile.

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29 Aug, "17

Increase revenue by connecting merchandising with product advertising

In line with our commitment to enable merchants to  scale and grow their eCommerce businesses, we are delighted to share with you the latest in our ‘Mastering eCommerce’ series, where by taking a unified approach to eCommerce marketing, you can significantly increase your eCommerce Store revenue by connecting merchandising and product advertising.

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22 Aug, "17

Lead generation for eCommerce stores

In line with our commitment to help our customers grow and scale their eCommerce businesses, we are delighted to share with you the latest in our ‘Mastering eCommerce’ series. Here we look at an often overlooked strategy for eCommerce stores, lead generation, which when used correctly can be a viable source of growth for your eCommerce Store.

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15 Aug, "17

Content marketing success for eCommerce stores

In line with our commitment to enable merchants to scale and grow their eCommerce businesses, we are delighted to share with you the latest in our ‘Mastering eCommerce’ series, where we look at how you can use content marketing to grow your eCommerce Store.

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8 Aug, "17

3 Crucial UX tips for eCommerce store owners

In our commitment to supporting our customers in continuing to scale and grow their eCommerce business, we have today embarked on our new series called ‘Mastering eCommerce’ where we focus on advanced strategies and tips to improve your customer experience, generate more ROI, and scale your eCommerce store to new heights.

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31 Jul, "17

Amazon Prime Now enters the eCommerce race in Singapore

Amazon Prime Now has arrived in Singapore and Singaporeans can sign up for a service offering free delivery for groceries and popular household items within 2 hours. It’s a huge statement of intent from the global eCommerce giant, which is pitting itself against Alibaba in an aggressive move into Southeast Asia.

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31 Jul, "17

What China reveals about the future of eCommerce

Since 2010, China’s eCommerce market has developed at an accelerated pace in line with an increase in disposable income and consumption across the country. As a result, their online marketplace is now more advanced than any other nation in the world, and eCommerce businesses have to constantly adapt to rapidly changing consumer demands.

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26 Jul, "17

When viral marketing goes right

When your eCommerce business’s marketing campaign goes viral, you can usually expect that a significant increase in order volumes will follow. And while you can’t always predict which campaigns or specific posts will explode in popularity, you should always be prepared for the moment one does, especially if you’re about to roll out a new digital marketing campaign.

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