TRADEGECKO   |   1 minute read

New feature release: Facebook Analytics for your B2B store

Take advantage of our Facebook Analytics plugin and gain greater insights on how your customers browse and interact with your B2B eCommerce store.

The Facebook Analytics plugin is available to customers subscribed to the Business plan and above, or our suite of Advanced B2B features including data plugins are available as an add-on to lower plans for USD 125/month.

What is it?

Also known as a Facebook Pixel, it is a popular tool used to collect data about a customer's behaviour during their interaction with your store. With the data gathered, it empowers the merchant to run advertisement campaigns for customer acquisition more efficiently. With TradeGecko's newest Facebook Analytics plugin for your B2B eCommerce store, you are now enabled to do so!

You will be able to track activities such as:

  • Active users and sessions per user
  • Time spent in-store per page
  • Revenue tracking
  • Device and Geography breakdown of customers
  • User retention cohort analysis and Lifetime Value (LTV) tracking
  • Purchase and shopping funnels
  • Facebook Ad conversions

How does it work?

With only two simple steps, you'll be able to get it up and running in no time! Create a Facebook Pixel to start, and then add the ID to your B2B eCommerce store. Read more about how to do it here.

Facebook Analytics Plugin by TradeGecko

Try it out today!

Start a Free trial with TradeGecko and take advantage of the data analytics to set your business apart and gain a competitive edge.