On Tuesday 13th March, 2018, TradeGecko, Shopify and Jumpstart Commerce co-hosted the Shopify Meetup in Singapore. Special guests and industry experts discussed tips on how SMEs can optimise their online store and grow their business in 2018.
The event was a huge success with a full house of eCommerce merchants eager to learn about the latest eCommerce trends and tips for better managing their Shopify store. TradeGecko’s Akul Dewan was the MC for the night. He kicked off the event by sharing some key facts about the audience:
Arun Verma, Country Manager and Sarah Tran, Partner Manager from Shopify
Arun and Sarah introduced themselves as the new Shopify team based in Singapore. They will be focused on driving growth in the region, by supporting and growing new merchants and partner ecosystems.
Neeta Nelson, Product Marketing Manager from TradeGecko
Neeta started her presentation by walking the audience through the TradeGecko story and how our company has grown over the last 6 years. She also went through the basic functionally of TradeGecko and how B2B businesses can benefit using TradeGecko’s inventory and order management software. In the second half of her presentation, Neeta outlined the 3 key eCommerce trends that can help businesses drive growth in 2018. These trends included:
Jeanette Lau, Director from Jumpstart Commerce
In Jeanette’s presentation, she discussed the Shopify merchants journey and the on-going problems merchants have when they are trying to scale. Merchants seem to struggle most with marketing and growth, operations, and reporting and analysis. She also discussed tips on how eCommerce businesses should scale. These included:
Ricky Jack, CEO from VYNE Digital Marketing
Ricky started his presentation by discussing the importance of having a good product. Without a good product, you can’t succeed as competition is fierce these days, especially since businesses are competing on a global scale. He then went into detail about the 4 stages of group development:
Vincent Ooi, Owner from Source Collections
Vincent shared how he started his company Source Collections and how he has grown his business in Singapore over the last few years. He is a Shopify merchant and has had huge success selling online. Source Collections is a recognisable brand in Singapore, they don’t only produce clothing for men and women, they also ensure their clothing is eco-friendly and creates less pollution.
Victor Lee, Owner from Falcon PEV
In Victor’s presentation, he shared stories of how he started his company Falcon PEV. Falcon PEV was established in Singapore, in 2013. They produce electric scooters and bicycles, which sell through multiple sales channels, including online through their Shopify eCommerce store, and to wholesalers through TradeGecko’s B2B eCommerce store. By integrating their Shopify store with TradeGecko’s platform, Victor is able to centralise his business operations in one place. Victor also discussed how TradeGecko Payments has allowed him to get paid faster from his customers.
Akul rounded out the night with a panel discussion with all the key sponsor presenters: Sarah, Neeta, Arun, Janette and Ricky. Key findings from the panel discussion included:
Thank you to everyone who joined us in Singapore for the Shopify Meetup, we look forward to seeing you at the next event. Please keep an eye on our events page for future details and registration links.
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