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JJ Suspenders was founded by two gentlemen, Jackson Cunningham and Josh Bluman, from Canada who simply couldn’t find a decent pair of suspenders anywhere. They decided to start their own business to fill that gap, but with full-time jobs neither of the founders could commit much time.
With TradeGecko, they were able to centralize their operations between a third-party warehouse, salespeople, and manufacturers and integrate with Xero accounting to help keep accounts and track how well their business was growing month to month. All this automation has saved them a lot of time.
TradeGecko has easily saved me about 5 hours per week which is huge. I've used that time to be able to grow the business consistently by 30% YoY.
JJ Suspenders is now looking at expanding into wholesale with their most popular designs to their target market in the USA and keep growing the retail side. Business automation has made expansion a possibility.
TradeGecko has played an integral role in achieving the goal of making our business as automated as possible. All orders from our sales channels get pushed into TradeGecko, which then pushes the data to our 3rd party warehouse to fulfil the orders automatically. Additionally, TradeGecko pushes the data to Xero so that our accounting is mostly automated.
In the end, they’re just two fashionable guys, running JJ Suspenders with the support of TradeGecko, and defying gravity, one pair of suspenders at a time.
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