Mimicking B2C tactics to optimize your B2B operations online

You’ve built a great B2C eCommerce business and now you’re ready to take on B2B. We’re here to help! Join us for this webinar where we identify and discuss B2C tactics to build your wholesale business online.

Learn how to engage wholesalers with the right emails including welcome series emails, abandoned shopping cart emails, order follow-up emails and more. These emails can turn into quick wins and can be implemented easily. In addition to this, you’ll also learn how TradeGecko can power your B2B experience and provide visibility to your wholesale workflows!

What is covered in the webinar?

  • How to engage wholesalers through the right emails
  • Which eCommerce emails will drive revenue
  • How to adapt your wholesale workflows to online operations
  • How to make it easier for your customers to buy from you


Webinar Details

Available to watch now.

Once you complete the registration form you will be directed to the webinar page, so you can watch it at a time which suits you best.



Speaker Details

Parker McMahon

Vice Channel Manager, Platform Partnerships

Parker works closely with Klaviyo's customers and eCommerce platform partners. His focus is enabling merchants to build highly profitable email campaigns by combining data in Klaviyo with data from other eCommerce apps.

Mark Cohen

Partnerships Account Manager, TradeGecko

With a background in international business development, sales and marketing, Mark is responsible for leading the North American strategic & channel partnerships at TradeGecko.

Inventory and order management software for eCommerce and wholesale businesses.
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