In the past, running a wholesale business might be limited to print catalogues, cold-calling or door-to-door sales, and data entry into spreadsheets. Now there are alternatives to managing your business and getting your products out there, such as starting a B2B eCommerce store.
Supply chain management involves controlling the upstream and downstream flow of materials and finances from sourcing to manufacturing and distributing, to retailing and finally into the hands of the end consumer. Efficient supply chain management also ensures that a company maintains a constant flow of fresh products at an optimal level that matches customer demand while keeping inventory levels at a minimum to minimize carrying costs.
If you are like most wholesale companies, you’ve given lots of thought to the name of your business and the products you carry. You’ve probably also spent a considerable amount of time finding the right distribution channels, but what about your brand image?
B2B (Business-to-business) businesses include distributors that represent manufacturers and wholesalers who benefit from greater purchasing power by buying in bulk.
- Getting started with wholesale
- Sales channels for wholesale
- Supply chain management for your business
- Metrics to measure your business success